Mitsubishi To Expand Its North American Lineup With Two New SUVs

Mitsubishi Motors is accelerating its North American growth with the addition of two brand-new SUVs, marking a major step forward in the company’s Momentum 2030 business plan. Building on its May 2025 announcement of an upcoming battery-electric SUV, Mitsubishi has now confirmed a second new vehicle — a rugged, off-road-focused variant of the Outlander — set to launch in late 2026. 

Two New SUVs Power Mitsubishi’s Future 

The first of Mitsubishi’s new additions will be an all-new battery-electric vehicle (BEV), arriving in the U.S. market in summer 2026. Designed as part of Mitsubishi’s path toward electrification, the new BEV SUV represents the brand’s next leap into the rapidly growing electric segment. 

Following close behind will be an off-road-focused Outlander variant, a rugged SUV designed to capture Mitsubishi’s adventurous spirit and long history in off-road performance. Launching in late calendar year 2026, the new model will feature: 

• Off-road-specific bodywork and styling 
• Specialized drive modes and upgraded performance tuning 
• A unique interior design with purpose-built materials 
• Enhancements to Mitsubishi’s renowned Super All-Wheel Control (S-AWC) system 

The company says this new variant will take inspiration from its success in motorsport, including 12 Dakar Rally victories and experience in the World Rally Championship, to deliver a family SUV that’s ready to go far beyond the pavement. 

A Roadmap Called Momentum 2030 

These vehicle launches are part of Momentum 2030, Mitsubishi Motors North America’s long-term roadmap focused on four key areas: 

• Electrification 
• An expanded and renewed product lineup 
• A modernized retail sales experience 
• Dealer network growth and customer satisfaction 

Mitsubishi’s President and CEO Mark Chaffin emphasized that these announcements show tangible progress on the plan. 

“Two exciting announcements to discuss upcoming vehicle launches proves the strength of our Momentum 2030 business plan,” said Chaffin. “When we announced the plan publicly, we set ambitious goals for ourselves — and we’re delivering on them.” 

He also noted that Mitsubishi’s network of nearly 330 U.S. dealerships continues to expand, with growing interest from major dealer groups nationwide. 

A Growing Lineup With Industry-Leading Coverage 

Mitsubishi’s new vehicles will join a refreshed lineup that includes the 2025 Outlander, an updated Outlander Plug-in Hybrid, and a new mild-hybrid powertrain coming in the 2026 model year. Every Mitsubishi vehicle in the U.S. continues to be backed by the company’s signature coverage, including: 

• 10-year/100,000-mile powertrain limited warranty 
• 5-year unlimited-mileage Roadside Assistance 
• 2 years of included limited maintenance 

Looking Ahead 

With these two new models, Mitsubishi Motors is clearly positioning itself for a bold new chapter in North America. The combination of cutting-edge electrification and rugged off-road capability highlights the brand’s dual commitment to sustainability and adventure. 

More details on both upcoming SUVs — including official names, technical specs, pricing, and availability — will be shared closer to launch.